Bestie App Review 2026: Is This Face Yoga App Really Worth Trying?

11 minutes read

If you have been looking for a simple way to reduce facial puffiness, relax jaw tension, or build a more consistent skincare routine, you may have come across the Bestie app.

Bestie combines guided face yoga exercises, facial massage, personalized plans, AI-powered face analysis, skincare guidance, progress tracking, and short daily routines that can be completed at home.

But does Bestie face yoga actually work? And is the premium version worth paying for when so many facial exercise videos are already available online?

In this detailed Bestie app review, we examine the app’s main features, user feedback, pricing, free and paid options, realistic benefits, limitations, and whether the Bestie face app is worth trying in 2026.

📱 What Is the Bestie App?

Bestie is a face yoga, facial exercise, massage, and skincare app developed by Nexoft.

On Google Play, the app is listed as Face Yoga & Facial Exercises. It currently shows more than 5 million downloads, a 4.8-star rating, and over 120,000 reviews. The iOS version is listed as Face Yoga Exercises, Skin Care, where it has a 4.8-star rating from more than 400 ratings at the time of writing.

The Bestie app is designed to help users follow structured facial routines for concerns such as:

Facial puffiness
Jaw and neck tension
Double-chin appearance
Smile lines
Forehead lines
Crow’s feet
Cheek definition
Under-eye concerns
General facial relaxation

The app combines traditional facial exercise with features such as personalized plans, video instructions, facial massage, skincare routines, AI face scanning, an AI coach, daily reminders, custom routines, and mewing-related exercises.

Bestie at a Glance

Category	Details
App type	Face yoga, facial massage and skincare
Platforms	Android, iPhone, iPad and Apple Watch
Developer	Nexoft
Free download	Yes
Ads	Included on Android
In-app purchases	Yes
Personalized plans	Available
AI face analysis	Available
Guided video routines	Available
Custom workouts	Available
Daily reminders	Available

🧘‍♀️ How Does Bestie Face Yoga Work?

After opening the Bestie app, users can answer questions about their age, facial concerns, goals, current habits, and preferred areas of focus.

The app can then recommend a personalized face yoga plan.

A typical routine may include:

Facial muscle movements
Gentle stretching
Facial massage
Jaw and neck exercises
Breathing and relaxation
Mewing or tongue-posture guidance
Skincare recommendations

Instead of searching for random videos, users can follow a daily program with visual demonstrations and step-by-step guidance.

This approach is particularly useful for beginners who may not know:

Which exercises to start with
How long each movement should last
Which part of the face to target
How frequently to practice
How to build a balanced routine
How to replace an uncomfortable exercise

Bestie also allows users to customize their routines, and at least one Google Play reviewer specifically highlighted the ability to swap exercises within a plan.

✨ Main Features of the Bestie Face App

🎯 Personalized Face Yoga Plans

Bestie can create routines based on a user’s age, concerns, and personal goals.

Programs may target areas such as:

Jawline
Cheeks
Forehead
Eye area
Neck
Double chin
Smile lines
General facial tension

A personalized structure may feel more useful than following the same generic routine every day.

🎥 Guided Exercise Videos

The app includes video demonstrations and step-by-step instructions for facial exercises and massage techniques.

Visual instructions can be especially valuable for face yoga because users need to understand:

Finger placement
Direction of movement
Head and neck posture
Repetition timing
Appropriate pressure

However, one recent Google Play reviewer felt that additional pressure guidance—particularly around the eye area—would make the instructions clearer.

🤖 AI Face Scan and Analysis

Bestie includes an AI face scan and facial analysis feature.

The purpose of this tool is to assess visible facial concerns and help personalize the user’s experience. The App Store update history also references a newer onboarding process with face scanning.

An AI scan can be useful for personalization, but it should not be treated as a medical or dermatological diagnosis.

💬 AI Coach and Chat

The app includes an AI personal coach called MoveMate, along with an AI chat feature intended to support users during their routines.

This may help users:

Understand their plan
Stay motivated
Learn how to perform exercises
Build a regular routine
Receive general fitness and wellness guidance

💆 Facial Massage

Bestie includes facial massage and self-massage routines designed for relaxation and rejuvenation.

Massage routines may be helpful for users who:

Wake up with temporary puffiness
Hold tension in the jaw
Clench their teeth
Spend long periods looking at screens
Want to add relaxation to their skincare routine

👄 Mewing Exercises

The app also contains mewing-related exercises and tongue-posture guidance.

Users should keep their expectations realistic. Tongue posture may influence awareness and habits, but an app cannot guarantee major or permanent changes to an adult’s facial bone structure.

🧴 Skincare Content

Bestie includes practical skincare routine content alongside its face yoga programs.

This creates a broader wellness experience than a basic facial exercise library.

🔔 Daily Reminders

Users can enable reminders to encourage consistent daily practice.

Since most face yoga routines depend on repetition, reminders may be one of the app’s most useful habit-building features.

🛠 Custom Exercise Plans

Users can create or modify their own routines.

This can be useful when:

An exercise feels uncomfortable
A user wants to focus on one area
Certain movements feel repetitive
A beginner wants a shorter routine
An experienced user wants more control

🏆 Streaks, Levels and Badges

Recent iOS updates added streak tracking, badges, levels, progress widgets, challenges, ranking features, and other motivational tools. The app has also added TV casting and Apple Watch support over time.

These features turn daily face yoga into a more structured habit.

💬 Bestie App Review: What Are Users Saying?

Overall user sentiment appears strongly positive, especially on Google Play, where Bestie has a 4.8-star rating and more than 120,000 reviews. The written feedback, however, shows both strong satisfaction and some recurring concerns about ads, free access, premium features, and instruction detail.

⭐ Positive Bestie App Reviews

Positive reviews commonly mention:

Relaxing exercises
A large variety of routines
Easy-to-follow videos
Affordable premium options
Flexible exercise customization
Jaw and facial tension relief
Short routines that fit into daily life
A simple and accessible interface
Motivation to maintain a consistent routine

One Google Play reviewer said they liked being able to replace difficult or uncomfortable movements with alternatives and described the subscription as affordable. Another reviewer reported that the exercises felt relaxing and helped with jaw tension after ten days of use.

On the App Store, reviewers have also described the app as a useful addition to their evening routine and said the sessions made them feel refreshed.

⚖️ Mixed Bestie Face Yoga Reviews

Some users enjoy the routines while still identifying areas for improvement.

Mixed feedback includes:

Some movements need clearer pressure instructions
Premium access may not include every optional feature
Certain rewards or FitCoins may not be clearly explained
Results may be difficult to measure
Some routines can feel repetitive
Visible changes may take time
The free experience includes restrictions
Users may need to watch ads to unlock content

This mixed feedback is understandable because facial exercise results can vary significantly.

The user experience may depend on:

Age
Genetics
Facial structure
Skin elasticity
Hydration
Sleep quality
Diet
Body composition
Consistency
Existing facial tension
Photography conditions

❌ Negative Bestie App Reviews and Complaints

The most common negative feedback appears to involve free access and advertising.

One Google Play reviewer complained that the app immediately promoted paid access, displayed multiple advertisements, and required several ads to unlock another free session. The developer responded by apologizing and directing the user to customer support.

An older App Store reviewer also expressed frustration when parts of the app moved behind premium access after they had started building a streak. The developer replied that some features remain available to try and suggested using the custom-plan section.

Potential complaints include:

Too many ads in the free version
Limited free sessions
Paid features appearing early
Confusion about what premium includes
Optional features requiring additional payment
Not enough guidance around facial pressure
Expectations of faster visible results

These complaints do not mean every user will have the same experience, but they are worth considering before subscribing.

📸 Bestie Before and After: What Results Are Realistic?

Before-and-after photos are widely used in face yoga marketing, but they should be interpreted carefully.

Differences between photos can be affected by:

Lighting
Camera angle
Facial expression
Makeup
Distance from the camera
Hydration
Sleep
Temporary fluid retention
Neck posture
Weight fluctuation
Editing or filters
Time of day

Realistic Results May Include

After regular use, some people may experience:

Less temporary facial puffiness
Improved awareness of jaw tension
A more relaxed facial expression
Better facial massage technique
A stronger self-care habit
Temporary changes in skin appearance
Improved consistency with skincare

Results Users Should Not Expect

Bestie cannot guarantee:

Permanent removal of wrinkles
Permanent facial fat loss
Major changes to bone structure
A completely reshaped jawline
Results equivalent to cosmetic procedures
A dramatic facelift in a few days

Better Progress-Photo Method

For more reliable comparisons:

Use the same camera.
Stand in the same room.
Use the same lighting.
Keep the same distance.
Use a neutral facial expression.
Avoid makeup in both photos.
Take photos at the same time of day.
Compare progress over several weeks.

🔬 Does Bestie Face Yoga Actually Work?

The realistic answer is: Bestie may provide useful relaxation and habit-building benefits, but dramatic cosmetic results are not guaranteed.

The app may help users:

Relax facial muscles
Reduce awareness of jaw tension
Temporarily reduce facial puffiness
Learn facial massage techniques
Create a consistent daily routine
Become more aware of facial posture
Feel calmer after completing a session

However, Bestie is unlikely to:

Permanently remove deep wrinkles
Change adult facial bone structure
Eliminate facial fat from one specific area
Replace professional skincare
Produce the same results as fillers or surgery
Guarantee a sharper jawline

Scientific evidence supporting facial exercise remains limited. Some small studies have suggested that long-term facial exercise may modestly affect cheek fullness or perceived facial age, but the research is not strong enough to confirm the dramatic claims often associated with face yoga.

The safest way to view Bestie is as a guided facial wellness app rather than a guaranteed anti-aging treatment.

💰 Bestie App Cost: How Much Does It Cost?

Bestie is free to download, but the app contains advertisements and in-app purchases.

On the US App Store, listed purchase options currently include examples such as:

$2.49 or $2.99 per week
$5.99 per month
$11.99 or $17.99 for three months
$14.99 for six months
$19.99 or $29.99 per year
Another weekly option listed at $6.49

Prices can vary by country, platform, promotion, account, and subscription offer.

Because multiple pricing options are listed, users should carefully review the final checkout screen before confirming payment.

Check These Details Before Paying

Price charged today
Trial duration
Billing period
Renewal amount
Whether the plan renews automatically
Which features premium includes
Whether optional AI features cost extra
Cancellation deadline
Refund rules
Whether payment is managed by Apple or Google

🆓 Bestie Free vs Paid Version

Feature	Free Version	Paid Version
Download the app	Yes	Yes
Basic facial exercises	Available	Available
Advertisements	Yes	Reduced or removed
Personalized plan	Limited	Expanded
Full exercise library	Limited	More access
Custom routines	Available or limited	Expanded
AI features	Limited or separate	Depends on plan
Daily sessions	Limited	Expanded
Challenges and advanced tools	Limited	More access
Progress tracking	Basic	Expanded

The free version can help users understand the exercise style.

However, people who want a complete, uninterrupted experience may prefer premium access.

✅ Pros and Cons of the Bestie App

Pros

More than 5 million Google Play downloads
Strong average ratings
Beginner-friendly exercises
Personalized face yoga plans
AI face scan and analysis
AI coach and chat support
Facial massage routines
Mewing content
Customizable exercise plans
Guided videos
Daily reminders
Streaks, badges and challenges
Apple Watch support
TV casting
Suitable for home use
Multiple subscription options

Cons

Advertisements in the free version
Free content can feel limited
Some premium features may cost extra
Pricing options may be confusing
Certain exercises need clearer pressure guidance
Some routines may become repetitive
Results are not guaranteed
Scientific evidence remains limited
Marketing claims may create unrealistic expectations
AI analysis is not a medical assessment

🎯 Who Should Use the Bestie App?

Bestie may be suitable for:

Face yoga beginners
People interested in facial massage
Users experiencing jaw or neck tension
People who want short daily routines
Users who prefer guided videos
People interested in AI-powered personalization
Users who enjoy streaks and progress tracking
Anyone seeking a structured self-care routine
People who want to customize their exercises
Users willing to practice regularly

🚫 Who Might Not Enjoy Bestie?

The app may not be ideal for:

Users expecting instant transformation
People seeking completely ad-free free content
Users who dislike subscription models
Advanced face yoga practitioners
People seeking clinically proven wrinkle treatment
Users expecting permanent facial fat reduction
Anyone who prefers live professional guidance
People unwilling to practice consistently

Users with active acne, rosacea, sensitive skin, facial injuries, recent cosmetic procedures, or other medical concerns should consider speaking with a qualified professional before performing intensive facial massage.

⚔️ Bestie vs Free Face Yoga Videos

There are thousands of free facial exercise videos available online.

So why use Bestie?

With Free Videos, You Usually Need to:

Find a reliable instructor
Choose exercises yourself
Build a schedule
Decide which areas to target
Track progress manually
Compare conflicting advice
Remember to practice

With Bestie, You Get:

A personalized plan
Guided videos
AI face analysis
An AI coach
Exercise customization
Progress tracking
Daily reminders
Challenges and streaks
Facial massage and skincare content

The main reason to choose Bestie is convenience, structure, and personalization.

Users who only need a few basic exercises may be satisfied with free videos. Beginners who want a complete daily system may find Bestie easier to follow.

🆚 Bestie vs Other Face Yoga Apps

Bestie competes with apps such as Luvly, Face Yogi, Mimika, and other guided facial exercise platforms.

Its strongest differentiators include:

More than 5 million Android downloads
A large number of public reviews
AI face scanning
AI coaching
Customizable routines
Mewing exercises
Facial massage
Skincare content
Streaks and badges
Apple Watch support
TV casting

Compared with simpler face yoga apps, Bestie offers a broader fitness-style ecosystem.

However, the best choice depends on:

Budget
Tolerance for ads
Preferred teaching style
Interest in AI features
Need for personalization
Subscription preferences
Desired routine length

Bestie may be especially suitable for users who want face yoga to feel more like a structured fitness program.

🏁 Final Verdict: Is the Bestie App Worth It in 2026?

Bestie is one of the more established face yoga apps, with millions of downloads, a strong average rating, and a broad selection of guided wellness features.

Its strongest qualities include:

Beginner-friendly video guidance
Personalized routines
AI face analysis
AI coaching
Exercise customization
Facial massage
Daily reminders
Progress features
Multiple plan options

Bestie can remove much of the effort involved in building a face yoga routine from scratch.

Instead of researching individual exercises, users can open the app, follow a structured plan, track their progress, and replace movements that do not feel comfortable.

However, expectations should remain realistic.

The app may support relaxation, temporary de-puffing, facial awareness, and a consistent self-care habit. It is unlikely to permanently reshape the face, eliminate deep wrinkles, or reproduce the effects of professional cosmetic treatment.

The free version may also feel restrictive because of ads and limited access. Users should compare subscription options carefully and confirm exactly which features are included before paying.